GO GREEN
Going green means making responsible daily decisions and promoting a lifestyle that benefits
the environment and helps to reduce waste and pollution.
The idea of environmentalism has
been around since the early 19th century. The disaster in the Cuyahoga River led to increased
awareness of the pollution problem in the United States. It spawned the first Earth Day holiday,
celebrated in 1970.
Since then the concept geared up every following year and organic materials
are getting attention. Understanding its responsibility Pakistan is committed to standing parallel
with the world in providing more healthy environment nurtured far away from chemicals.
Incorporating nature with design and material, the countrys textile industry is going green to
sustain trends with responsible methodologies.
Emerging concepts of organic, recycle and sustainable apparel are very much extension to the
same trends. We have developed a complete profile of vendors who are vertically capable to
manage these. For all such products we ensure to have proper follow up with respective
vendors and come up to the desired expectation making this planet a better place to be for the
generations to come.
